Hybrid Marketing Co’s Director of Strategy, Jen Lamboy, was recently joined by the expert cannabis consultants from Tenax Strategies for a two-part webinar outlining the critical steps every dispensary brand needs to take to dominate their space and ensure long-term success.
Part One of the series focuses on building a solid foundation for market domination, covering topics like logo development, brand identity, marketplace differentiation, and website design.
Greg D’Agostino from Tenax Strategies provided valuable insights on navigating new and emerging markets, touching on concept development, strategic planning, site selection, community outreach, and licensing processes.
